Stefan Reindl

Curriculum Vitae

Education

Master (LLM): Contemporary China Studies

Research Degree Program
Renmin University of China / Beijing, China / 2018

Master (MBA): Business Administration with China Focus

Professional / Applied Degree Program
University of International Business & Economics / Beijing, China / 2013

Master (Magister FH): Blended Studies of Management, Marketing & Tourism

Research Degree Program
FH Salzburg - University of Applied Sciences / Austria / 2010

Diploma: Marketing

Professional / Applied Diploma Program
BFI Salzburg / Austria / 2005

Diploma: Travel & Hospitality Management

Professional / Applied Diploma Program
Salzburg Tourism School Klessheim / Austria / 2003

Teaching & Academia

Creation of Teaching & Learning Materials

Course: Managing in a Global Economy
IU - Int'l University of Applied Sciences / Germany / since 2021

Teaching Fellow

Course: Comparative Education Research Methods (PhD Program)
With Lauren Misiaszek / Beijing Normal University / China / Fall 2021

Program Support: Int’l Student Affairs Assistant

Int’l MPA Program / School of Public Administration & Policy
Renmin University of China / Beijing, China / since 2020 - 2021

Guest Speaker: Cultural Awareness in International Business

Int'l HRM Undergraduate Program
University of Int’l Business & Economics / Business School / Beijing, China / since 2019

Guest Speaker: Cross-Cultural Communication and Business

Int'l Master Degree Program / Lecture Series Course on Contemporary China
Renmin University of China / Silkroad School / Suzhou, China / since 2018

Guest Speaker: Intercultural Communication

Pre-University Youth Talent Summer & Winter Camp
Renmin University of China / School of Int’l Studies / Beijing, China / since 2018

Program Support: Int’l Student Recruitment & Web-Management

Contemporary China Studies Program, / Int'l Master Degree / Schoolf of Int'l Studies
Renmin University of China / Beijing, China / since 2016

Volunteer Teacher: Conversational English

Volunteer Program arranged by the Chinese Ministry of Education
Rural Guizhou & Yunnan Provinces, China / Summer 2012 & 2013

Visiting Lecturer: eMarketing and Tourism Strategy

Higher Vocational Training Program for Tourism & Hospitality Majors / Blocked Courses
HNA Group, Sanya Aviation & Tourism College / Sanya, China / 2011 - 2014

Industry

Co-Founder / Consultant

Market Entry and China-related Consulting and Strategy Projects
Travelbug Consulting / Beijing, China / since 2017

Director China Office

Training & Consulting for China Market Activities of North-American Travel & Service Brands
BRIC Marketing Group & Global Ready Education / Beijing, China / 2014 - 2018

Project Manager

China Travel Marketing Strategy Hub / Content Curation & Consultancy
China Travel Trends / Beijing, China / 2011 - 2014

Online Marketing

Web Development & Social Media Marketing
BlueChip (Media) / Zell am See, Austria / 2010 (04-07)

CEO’s Assistant

Previously: Home Care & Social Work / Civil Social Service Year
ADS Home Nursing & Social Work / Salzburg, Austria / 2004 - 2010

Management Trainee

Pre-Opening Development Phase & Opening Period
Magazin Wine Store, Deli & Restaurant / Salzburg, Austria / 2003-11 - 2004-05

Trainee / Internship

Trainee in all Business Areas: Restaurant, Hotel, Spa
Kumomi-En Japanese Onsen Ryokan / Shizuoka, Japan / 2002-07 - 2002-09

Publications

Hackman, S. T.; & Reindl, S. (work in progress). Challenging Education Technology.

Reindl, S. (work in progress). Media Literacy Education in China

Reindl, S. (forthcoming, 2022). Creating Shared Value. In: Buhalis, D. (Ed.). Encyclopedia of Tourism Management and Marketing, Cheltenham, UK and Northampton, USA: Edward Elgar Publishing.

Reindl, S. (forthcoming, 2021). Emotion AI in Education: A Review. Int’l Journal of Learning Technology.

Reindl, S. (2010). Social Media in Travel Destination Marketing. Salzburg University of Applied Sciences (Industrial Master Thesis, in German).

Key Skills

Languages

German (native)
English (fluent)
Mandarin Chinese (advanced, HSK 5)
Italian (intermediate)
French, Russian, Japanese (beginner / trivial)

Research Skills

Qualitative Analysis / MaxQDA (basics)
Quantitative Analysis / SPSS (basics)

Digital Skills

PC with Win 10 & Office 365 Suite or older, Picture & Graphics Editing,
Basic Web Design & Web Development, WordPress, TYPO3 & Moodle, Social Media & SEO
Online Course and Training Development

People Skills

Project Management, Group Leadership
Teaching & Tutoring, Intercultural Teamwork
Collaboration Engineering, Virtual Collaboration

Life-Long Learning

  • 6th QUT-BNU-UCalgary Doctoral Forum
    Queensland U of Technology, Beijing Normal U, U of Calgary / 2021 – 2122
  • Collaboration, Communication and Remote Working
    U of Leeds / 3-Course Program / Credential
  • Mindshift: Break Through Obstacles & Discover Your Potential
    McMaster U / Credential
  • The Science of Well-Being
    Yale U / Credential
  • Effective Communication in the Globalized Workplace
    National U of Singapore / 5-Course Program / Credential
  • Leading People & Teams
    U of Michigan / 5-Course Program / Credential
  • Coaching Skills for Managers
    U of California, Davis / 4-Course Program / Credential
  • Dynamic Public Speaking
    U of Washington / 4-Course Program / Credential
  • The Science of Success
    U of Michigan / Credential
  • Diversity and Inclusion in the Workplace
    ESSEC Business School / Credential
  • Sustainable Community Transformation
    U Colorado Boulder / 3-Course Program / Credential
  • Negotiation, Mediation & Conflict Resolution
    ESSEC Business School / 5-Course Program / Credential
  • Culture & Heritage in Europe
    European U Institute / 3-Course Program / Credential
  • Intercultural Competence
    Purdue U / Credential
  • The Complexities of Chinese Culture
    U of Exeter / Credential
  • Intercultural Studies
    U of Leeds / 5-Course Program / Credential
  • EBC*L – European Business Competence License
    via Chamber of Commerce Salzburg & BFI Salzburg
  • Junior Sommelier Austria
    Austrian Federal Economic Chamber
  • Chinese Philosophy Summer School: Human Nature and Virtue
    BNU School of Philosophy / Beijing / 2021
  • Int’l Summer School: Collaboration Engineering & Interpersonal Communication
    Renmin U of China / Beijing / 2021
  • INEI Summer School: Post-Pandemic Education Governance 
    Int’l Network of Education Institutes / BNU / Beijing / 2021
  • Global Summer School: Sustainable Development
    Tsinghua U / Beijing / 2021
  • Int’l Summer School: Business Ethics & Cross-Cultural Communication
    Renmin U of China / Beijing / 2019
  • China Know-How Summer School: Chinese Language & Culture
    Eurasia-Pacific UniNet (Salzburg) / Beijing Foreign Studies U / Northwestern U (Xi’An) / 2008
  • China Know-How Summer School: Chinese Economy
    Eurasia-Pacific UniNet (Salzburg) / Peking U (Beijing) / Fudan U (Shanghai) / 2007
  • HSK5: Chinese as a Foreign Language 
    汉语水平考试 / Level 5 of 6 / BUCE / Hanban Beijing
  • TOEFL: Test of English as a Foreign Language
    116/120 / TOEFL ibt Center Salzburg / Austria
  • LCCI SEFIC Certificate for spoken English in Industry & Commerce
    London Chamber of Industry & Commerce / Austria
  • Virtual Teacher Specialization Program
    University of California Irvine / 5-Course Program / Credential
  • Teacher’s Training: Basic Teaching Certificate
    U of Salzburg & FH Salzburg U of Applied Sciences / Salzburg

Awards

  • INEI Summer School Scholarship
    Int’l Network of Education Institutes / China / 2021
  • Sustainable Development Summer School
    Tsinghua U / GSS / China / 2021
  • BNU Philosophy Summer School Scholarship
    BNU School of Philosophy / China / 2021
  • PhD Scholarship (3 Years)
    Beijing Normal U / Faculty of Education / 2020
  • IMPA Beijing Government Scholarship 
    Beijing City Government & Renmin U / China / 2019
  • IMPA Program Scholarship
    Renmin U / School of Public Administration & Policy / China / 2018
  • LLM Beijing Government Scholarship
    Beijing City Government & Renmin U / China / 2016
  • LLM Program Scholarship
    Renmin U / School of Int’l Studies / China / 2015
  • Postgraduate Research Scholarship (5 years)
    China Scholarship Council & UIBE Business School / China / 2015
  • Business Chinese Language Studies Scholarship
    China Government Council / UIBE SIE / 2012
  • Chinese Language & Culture Studies Scholarship
    China Government Council / Beijing Foreign Studies U / 2010
  • EPU China Know How Summer School Scholarship (Chinese Language)
    Eurasia Pacific UniNet, Salzburg / Austria / 2008
  • EPU China Know How Summer School Scholarship (Chinese Economy)
    Eurasia Pacific UniNet, Salzburg / Austria / 2007 
  • Outstanding Int’l Student Award 2019
    Renmin U / School of Public Administration & Policy / China
  • Academic Achievement Award 2019 (1st Prize)
    Renmin U / School of Public Administration & Policy / China
  • Academic Achievement Award 2016 (1st Prize)
    UIBE Business School / Postgraduate Research Program / China
  • Excellent Graduate Award 2013 (MBA)
    U of Int’l Business & Economics / China
  • Academic Achievement Award 2013 (1st Prize)
    U of Int’l Business & Economics / China
  • Award for Excellent Cadre 2013
    U of Int’l Business & Economics / China
  • Academic Achievement Award 2012 (1st Prize)
    U of Int’l Business & Economics / China
  • Outstanding Student Award 2011
    Beijing Foreign Studies U / Beijing
  • Academic Achievement Award 2006
    FH Salzburg U of Applied Sciences / Austria
  • Outstanding Student Award 2003
    Salzburg Chamber of Commerce & Salzburg Tourism School Klessheim / Austria
  • LLM Graduation with Top of Class Distinction
    Contemporary China Studies Program / Renmin U / China / 2018
  • MBA Graduation with Top of Class Distinction
    Int’l MBA Program / UIBE Business School / China / 2013
  • Master (Magister) Graduation with Distinction
    FH Salzburg U of Applied Sciences / Austria / 2010
  • Marketing Diploma Program Completion with Distinction 
    BFI Institute, Salzburg / Austria / 2005
  • Hospitality Diploma Program Graduation with Distinction 
    STS – Salzburg Tourism School, Klessheim / Austria / 2003
  • Austrian Junior Sommelier Completion with Distinction
    Austrian Chamber of Commerce / Austria / 2002

Interests

Nature & Environment, Traveling & Photography ,

Modern Art & (digital) Design, (South-)East-Asian Culture, Tradition and Art,

Business & Education Research and Trends, Literature & Foreign Languages.

Contact

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